Page 20 - 新秩序——当代工商管理理论研究
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▋ 目录
极简主义创业者的崛起 ·································································32
第三章 新媒介——追寻真实的世界 ····················································35
人的延伸 ···················································································37
媒介即讯息 ················································································39
历史的方向 ················································································40
文字媒介,文明的起源 ·································································43
印刷媒介,盛世的荣光 ·································································44
图像媒介,符号的开端 ·································································46
电子媒介,文明的迁徙 ·································································48
分裂与整合 ················································································50
人智之伪 ···················································································51
第四章 新认知——重新定义价值 ·······················································55
概念的意义 ················································································57
环境的茧房 ················································································58
群体时代 ···················································································60
人类集体意识 ·············································································62
心理再平衡 ················································································64
信息的错觉 ················································································65
价值的重构 ················································································66
道德的肢解 ················································································69
媒介造就圈子 ·············································································71
第五章 新商业——人、货、场的重构 ·················································75
商业的秩序 ················································································77
四次商业迭代 ·············································································78
权力符号 ···················································································79
植入的错觉 ················································································80

