Page 10 - 文化创意产业发展的理论与实践探索
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第四节 文化创意产业的价值链模式 ·············································· 122
第五节 文化创意产业的发展模式 ················································· 128
第六章 文化创意产业和科技融合发展 ················································· 133
第一节 科技和文化产业融合的背景 ·············································· 133
第二节 科技创新促进文化产业价值链升级机理 ······························· 145
第三节 科技和文化产业融合的路径分析 ········································ 148
第四节 科技和文化产业融合的对策与建议 ····································· 159
第七章 文化创意产业产品管理 ·························································· 169
第一节 文化创意产品的属性和特征 ·············································· 169
第二节 文化创意产品的供给与需求 ·············································· 173
第三节 文化创意产品的价值链与产业关联 ····································· 177
第四节 文化创意产品的设计 ······················································· 181
第五节 文化创意衍生产品——以动漫为例 ····································· 187
第八章 文化创意产业跨界融合 ·························································· 193
第一节 文化创意产业与互联网的融合 ··········································· 193
第二节 文化创意产业与商业的融合 ·············································· 198
第三节 文化创意产业与制造业的融合 ··········································· 204
第四节 文化创意产业与农业的融合 ·············································· 210
第五节 文化创意产业与城市的融合 ·············································· 212
参考文献······················································································· 221
